SermonWise Pro — Expected Output Spec

Status: COMPLETE -- Agent-derived from codebase analysis. Flagged items require founder confirmation. Product: SermonWise Pro | Price: $19.95/mo ($199.50/yr) | Trial: None (free tier is the trial) URL: sermonwise.ai (hostname rewrite -> churchwiseai-web /sermons) Auth: Supabase Auth (email/password + Google OAuth) Codebase: churchwiseai-web/src/app/sermons/

How to Read This Spec

SermonWise has two tiers: Free (2 outlines/month) and Pro (15 outlines/month). This spec covers both, with Pro-specific features called out:

Pro only: ...

Free tier: ...

User State Definition

Free Tier

Field	Value
Plan	`free` (no Stripe subscription)
Auth	Supabase Auth (email + password OR Google OAuth)
Monthly limit	2 sermon outlines
Theological traditions	All 17
RAG illustrations	Yes
Export	Copy + Word
Save to library	Yes
Derivative materials	Yes (Small Group Guide, Children's Sermon, Social Media Posts)
Title Generator	Yes
Templates	Yes
Community	Yes (browse)

Pro Tier

Field	Value
Plan	`sermon_pro` (or `sermon_pro_annual`)
Auth	Supabase Auth
Monthly limit	15 sermon outlines
Theological traditions	All 17
RAG illustrations	Yes
Export	Copy + Word
Save to library	Yes
Derivative materials	Yes
Title Generator	Yes
Templates	Yes
Community	Yes
Premium AI model	Yes (deeper, more nuanced outlines)
Sermon series planning	REMOVED — not built. Backlogged for future development. Must be removed from pricing page copy.

A. Discovery & Marketing (Touchpoints 1--4)

Touchpoint 1: Marketing Landing Page

URL: https://sermonwise.ai/ (hostname rewrite to /sermons) Component: churchwiseai-web/src/app/sermons/page.tsx

Should See:

SermonNav header with SermonWise branding
Video background hero (SermonHero with sw-hero.mp4): text transitions left-to-right as video plays
"Why Pastors Choose SermonWise" -- 6 feature cards:
1. 17 Theological Traditions (Reformed, Baptist, Catholic, Lutheran, Pentecostal, Orthodox, and more)
2. Real Illustrations, Not Hallucinations (300,000+ curated theological resources)
3. Preaching Styles That Fit Your Voice (Expository, Topical, Narrative, Devotional)
4. Built for Your People (youth, mixed, seniors, specific contexts)
5. Simple Export, No Lock-In (Copy/export to Word, Google Docs)
6. Built for Ministry, Not Just Content (From the team behind ChurchWiseAI)
17 tradition icons strip (visual display of supported traditions)
4-step "How it works" section
Pricing section embedded: Free ($0) and Pro ($19.95/mo) cards with features
VideoTransition between sections
ScrollReveal animations on sections
SermonFooter with links
JSON-LD structured data

Should NOT See:

CWA voice/chatbot pricing
PewSearch branding
Complex multi-tier pricing (just Free and Pro)

CTA -> Destination:

"Get Started Free" -> /sermons/signup
"Upgrade to Pro" -> /sermons/pricing or Stripe checkout (via SermonUpgradeButton)
"Learn more" links within feature cards

Touchpoint 2: Pricing Page

URL: https://sermonwise.ai/pricing (-> /sermons/pricing) Component: churchwiseai-web/src/app/sermons/pricing/page.tsx

Should See:

Dark hero: "Simple, Honest Pricing" with gold radial glow
Two pricing cards:
- Free: $0, no credit card required
  - 2 sermon outlines per month
  - 17 theological traditions
  - RAG-powered illustrations
  - Copy & export to Word
  - Save to library
  - CTA: "Get Started Free" -> /sermons/signup
- Pro ($19.95/mo): "Most Popular" badge
  - 15 sermon outlines per month
  - Everything in Free
  - Premium AI model (deeper, more nuanced outlines)
  - ~~Sermon series planning~~ REMOVED — not built. Must be deleted from this card before launch.
  - CTA: "Upgrade to Pro" -> Stripe checkout (via SermonUpgradeButton)
Annual pricing option: $199.50/yr (~$16.63/mo, save ~17%)
FAQ section:
- "Can I really use SermonWise AI for free?" -> Yes, 2 outlines/month
- "What does 'Premium AI model' mean?" -> More capable model for Pro
- "Can I switch between monthly and annual billing?" -> Yes, from account settings
- "What happens if I hit my monthly limit?" -> Can still access saved sermons, no new generation until reset
- "Can I cancel anytime?" -> Yes, no contracts
ScrollReveal animations on cards

Should NOT See:

CWA chat/voice pricing tiers
Annual toggle visible by default (may be shown on card or as tab)

CTA -> Destination:

"Get Started Free" -> /sermons/signup
"Upgrade to Pro" -> Stripe checkout

RESOLVED — ACTION REQUIRED BEFORE LAUNCH:

"Sermon series planning" was listed as a Pro feature but is NOT built. Per interview-action-items.md #9, this must be removed from the pricing page before launch. Do not build it now — it is backlogged. The pricing page copy (/sermons/pricing) and any marketing copy referencing this feature must be updated. This is a launch blocker.

Implementation Note: "Sermon series planning" was removed from 3 locations simultaneously: churchwiseai-web/src/lib/sermon-pricing.ts, churchwiseai-web/src/content/docs/sermonwise/overview.md, and churchwiseai-web/src/content/docs/sermonwise/billing.md. If this feature is later built and approved, it must be added back to ALL THREE files at the same time.

Touchpoint 3: SEO Landing Pages

URL: https://sermonwise.ai/compare/[slug], https://sermonwise.ai/showcase Component: churchwiseai-web/src/app/sermons/compare/, showcase/

Should See:

Comparison pages against other sermon tools (SEO content)
Showcase of generated sermon examples

Touchpoint 4: Cross-Promotion from CWA/ITW

URL: https://churchwiseai.com/ (homepage ecosystem section)

Should See:

SermonWise mentioned in the ChurchWiseAI ecosystem products section
"SermonWise AI -- AI Sermon Preparation Tools" with link to sermonwise.ai

URL: https://sermonwise.ai/signup (-> /sermons/signup) Component: churchwiseai-web/src/app/sermons/signup/page.tsx

Implementation Note: This page (and the login page) has two email inputs — the auth form and a footer newsletter subscription input. Use .first() or a data-testid selector to target the auth form email field and avoid strict mode violations.

Should See:

Dark hero background (gradient from stone-900 to stone-800)
White card centered:
- "Create Your Account" heading (serif font)
- "Start generating sermon outlines for free" subtext
- SignupForm component with:
  - Google OAuth button
  - Email + password form (name, email, password, confirm)
  - Tradition dropdown (17 flat options with descriptive labels, e.g. "Reformed (Presbyterian, PCA, OPC)", "Baptist (SBC, Independent)" — data-testid="cw-signup-auth-tradition")
  - Newsletter opt-in: "Email me sermon tips, new templates, and feature updates"
  - Cloudflare Turnstile captcha
  - "Create Account" button (gold accent)
  - "Already have an account? Sign in" -> /sermons/login
- appSource = "sermon_starter" (tracks source in Supabase)

Implementation Note (tradition flow): Tradition is captured at signup (not post-signup onboarding gate). On signup it is stored in user_metadata.tradition. The auth callback (/auth/callback) reads this and writes theological_lens_id to the profiles table. Because profiles has the lens set, the OnboardingGate component does NOT redirect to /sermons/app/onboarding — user goes straight to the app. This was fixed 2026-04-03.

Should NOT See:

Church name fields
Cascading denomination family picker (signup uses flat 17-option list)
Credit card fields
CWA branding in the form

CTA -> Destination:

"Create Account" -> email confirmation -> /auth/callback -> /sermons/app
"Sign in" -> /sermons/login

URL: https://sermonwise.ai/login (-> /sermons/login) Component: churchwiseai-web/src/app/sermons/login/page.tsx

Implementation Note: Same dual-email-input pattern as the signup page — footer newsletter input coexists with the auth form. Use .first() or a data-testid selector to target the auth form email field.

Should See:

Email + password login form
Google OAuth option
"Forgot password?" link -> /sermons/forgot-password
"Don't have an account? Sign up" -> /sermons/signup

Touchpoint 7: Onboarding Gate

URL: https://sermonwise.ai/app/onboarding (-> /sermons/app/onboarding) Component: churchwiseai-web/src/app/sermons/app/onboarding/page.tsx

Current behavior (as of 2026-04-03): Tradition is now collected at signup (Touchpoint 5). The auth callback writes theological_lens_id to profiles on first login. The OnboardingGate checks profiles.theological_lens_id — users who signed up via the form (and picked a tradition) skip this page entirely and land directly on /sermons/app.

This page is only reached by:

Google OAuth signups (tradition not collected during OAuth flow)
Legacy accounts that signed up before the tradition selector was added to signup

Should See (for Google OAuth users):

Denomination/tradition picker -- single question
Dropdown with 17 tradition options matching the signup page list
"Save & Continue" button
Saves user_metadata.tradition and writes theological_lens_id to profiles

Should NOT See:

Multiple onboarding questions (just one: tradition)
Church info fields
Pricing or upgrade prompts

Behavior:

OnboardingGate component wraps all /sermons/app/* pages
Checks if user has tradition in user_metadata or denomination in profiles table
If not set: redirects to onboarding
If set: passes through to the app

CTA -> Destination:

"Save & Continue" -> /sermons/app (dashboard)

Touchpoint 8: First Dashboard Visit

URL: https://sermonwise.ai/app (-> /sermons/app) Component: churchwiseai-web/src/app/sermons/app/page.tsx

Should See:

CrossPromoBanner (dismissible navy bar): "Your AI ministry team goes beyond sermons. Explore ChurchWiseAI Voice + Chat ->"
SermonAppHeader with navigation
Empty state dashboard (no sermons yet):
- Stats showing zeros (Time Saved: 0h, Sermons: 0, Materials: 0, Traditions: 0/17)
- Usage badge in header: "2 remaining" (green) for Free tier
- Prominent "+ New Sermon" button
- Empty sermon list with "Create your first sermon" prompt
If upgraded just now (?upgraded=true): Green banner "Welcome to SermonWise Pro! You now have 15 sermon outlines per month."

Should NOT See:

Complex onboarding wizard
Locked features for free users (everything visible, just usage-limited)

URL: Any /sermons/app/* page Component: churchwiseai-web/src/components/sermons/SermonAppHeader.tsx

Should See:

Logo: "SermonWise" (navy serif) + "AI" (gold badge)
Nav links: My Sermons | Title Generator | Templates | Community
Usage badge:
- Free: "X/2" remaining (green when > 0, red when 0)
- Pro: "X/15" remaining (green when > 0, red when 0)
"+ New Sermon" button (gold accent)
User dropdown: Profile name, Sign Out
Mobile: hamburger menu

C. Core Feature Experience (Touchpoints 10--17)

Touchpoint 10: New Sermon Wizard -- Step 1 (Scripture)

URL: https://sermonwise.ai/app/new (-> /sermons/app/new) Component: churchwiseai-web/src/components/sermons/SermonWizard.tsx (step 1)

Should See:

Scripture passage text input (primary)
Optional theme/topic input
Lectionary suggestions shown below (auto-detected from RCL calendar)
Step indicator: 1 of 4
"Next" button

Should NOT See:

Credit card or pricing (generation is the natural gating point via usage limits)

Touchpoint 11: New Sermon Wizard -- Step 2 (Theological Lens)

Component: SermonWizard.tsx (step 2)

Should See:

17 theological traditions displayed (cards or grid)
User's default tradition pre-selected (from onboarding)
Can change for this specific sermon
Each tradition with icon/badge and brief description
"Next" button

Touchpoint 12: New Sermon Wizard -- Step 3 (Preaching Method)

Component: SermonWizard.tsx (step 3)

Should See:

AI-recommended preaching methods based on the passage
Fit scores for each method (how well it suits the passage)
User selects one method
Methods include various homiletical approaches
"Next" button

Touchpoint 13: New Sermon Wizard -- Step 4 (Style + Generate)

Component: SermonWizard.tsx (step 4)

Should See:

Sermon style selection: Expository, Topical, Narrative, Devotional
Audience selection: 8 options (youth, mixed, seniors, etc.)
Voice style: Additional tone customization
"Generate Sermon Outline" button (primary action)
Usage remaining indicator

Free vs Pro difference:

Free tier: Uses standard AI model Pro only: Uses premium AI model (richer, more nuanced output)

When usage limit reached (0 remaining):

Generate button disabled or shows upgrade prompt
"Upgrade to Pro for 15 outlines/month" CTA
Can still browse saved sermons and generate derivatives

Touchpoint 14: Generated Sermon Outline

URL: https://sermonwise.ai/app/[id] (-> /sermons/app/[id]) Component: churchwiseai-web/src/app/sermons/app/[id]/page.tsx

Should See:

Full sermon outline (title, scripture, structure, illustrations, application)
RAG-powered illustrations from unified_rag_content (300K+ resources)
Theological lens applied (tradition-specific language and emphasis)
Copy button (clipboard)
Export to Word option
Save to library (automatic)
Derivative materials section:
- Small Group Guide (generate from this outline)
- Children's Sermon (generate from this outline)
- Social Media Posts (generate from this outline)
Sermon metadata: scripture, tradition, style, audience, date created

Should NOT See:

Paywall on already-generated content (if they had remaining quota when generated)
"Upgrade" prompts interrupting the content

Touchpoint 15: Derivative Materials

URL: Same as Touchpoint 14 (embedded on sermon detail page)

Should See:

Three derivative cards: Small Group Guide, Children's Sermon, Social Media Posts
Click to generate each derivative
Generated derivative displayed inline or in modal
Copy/export for each derivative
Derivative count reflected in dashboard stats

Free vs Pro:

Both Free and Pro users can generate derivatives from their saved sermons (not gated).

Touchpoint 16: Title Generator

URL: https://sermonwise.ai/titles (-> /sermons/titles) Component: churchwiseai-web/src/app/sermons/titles/page.tsx

Should See:

Input field for scripture passage or topic
Generate button
List of AI-generated sermon title suggestions
Select/save functionality

Free vs Pro:

Available to all users (not gated).

Touchpoint 17: Templates & Community

URL: https://sermonwise.ai/templates and https://sermonwise.ai/community Component: churchwiseai-web/src/app/sermons/templates/page.tsx, community/page.tsx

Templates Should See:

Pre-built sermon outline templates
Browse by style, tradition, topic
Use template as starting point for new sermon

Community Should See:

Sermons other pastors have made public
Browse/search functionality
Inspiration for sermon prep

D. Dashboard Experience (Touchpoints 18--20)

Touchpoint 18: Dashboard with Sermons

URL: https://sermonwise.ai/app Component: churchwiseai-web/src/app/sermons/app/page.tsx

Should See:

5 stat cards:
1. Time Saved (calculated as ~2 hours per sermon)
2. Sermons (total created)
3. Materials (total derivatives)
4. Traditions (X/17 explored)
5. Usage Remaining (X/15 for Pro, X/2 for Free)
Sermons by Bible Book donut chart
Scripture Balance (OT vs NT %)
Traditions Explored progress bar
Sermon list: All saved sermons with:
- Title, scripture reference, tradition, style, date
- Derivative count badge
- Search/filter within sermons
"+ New Sermon" button

All users (Free + Pro):

All saved sermons visible regardless of tier. No past sermons hidden even if limit is reached.

Touchpoint 19: Usage Limit Reached (Free Tier)

URL: https://sermonwise.ai/app

Should See:

Usage badge: "0 remaining" in red
Sermon list still fully accessible (view, export, derivative generation)
New sermon generation blocked
Soft upgrade CTA: "Upgrade to Pro for 15 outlines per month"
Count resets on the 1st of next month

Should NOT See:

Full-page paywall blocking access to saved content
Aggressive urgency language
Locked past sermons

Touchpoint 20: Usage Limit Reached (Pro Tier)

URL: https://sermonwise.ai/app

Should See:

Usage badge: "0 remaining" in red (out of 15)
Same behavior as free: saved sermons accessible, new generation blocked
No upgrade path shown (already on highest tier)
Reset on 1st of next month

E. Cross-Sell & Ecosystem (Touchpoints 21--22)

URL: All /sermons/app/* pages Component: churchwiseai-web/src/components/sermons/CrossPromoBanner.tsx

Should See:

Navy bar at top of app: "Your AI ministry team goes beyond sermons."
Link: "Explore ChurchWiseAI Voice + Chat ->" (gold text)
Links to churchwiseai.com/voice
Dismissible via X button
Shows for ALL users (free and Pro)

Should NOT See:

Undismissible banner (respects user choice)
Banner reappearing after dismissal in same session

URL: All marketing pages (/sermons, /sermons/pricing, /sermons/terms, etc.) Component: churchwiseai-web/src/components/sermons/SermonFooter.tsx

Should See:

SermonWise AI branding
Links: Pricing, Privacy, Terms
Ecosystem mention: "From the team behind ChurchWiseAI"
Copyright: ChurchWiseAI LTD

F. Lifecycle & Billing (Touchpoints 23--30)

Touchpoint 23: Upgrade Flow

URL: Various (pricing page, dashboard upgrade CTA, usage limit prompt) Component: SermonUpgradeButton component

Should See:

SermonUpgradeButton handles upgrade via Stripe checkout
Redirects to Stripe for payment
After success: redirect to /sermons/app?upgraded=true
Dashboard shows green banner: "Welcome to SermonWise Pro!"
Usage badge updates to X/15

Touchpoint 24: Stripe Checkout (Upgrade)

URL: Stripe hosted checkout

Should See:

Product: "SermonWise Pro" -- $19.95/mo (or $199.50/yr for annual)
No trial period
Email pre-filled from Supabase Auth
Standard Stripe fields

Touchpoint 25: Payment Failed

Should See:

Stripe automatic retries
After all retries fail: subscription lapses, user reverts to Free tier
All saved sermons preserved

FLAGGED FOR FOUNDER REVIEW:

No custom payment failure handling exists. Recommendation: add a banner in the app header when subscription is past_due, with link to update billing.

Touchpoint 26: Cancellation

Should See:

Access continues until end of billing period
After period: usage limit drops from 15 to 2 (free tier)
ALL saved sermons remain accessible (soft delete pattern)
Can still view, export, and generate derivatives from existing sermons
Can still generate 2 new outlines per month

Touchpoint 27: Re-subscription

Should See:

Standard Stripe checkout flow
All past sermons immediately accessible at Pro level
Usage limit restored to 15

Touchpoint 28: Billing Management

FLAGGED FOR FOUNDER REVIEW -- CRITICAL GAP:

No billing management exists in the SermonWise app. There is no settings page, no "Manage Subscription" link, no way for a Pro subscriber to:

View their subscription status
Cancel their subscription
Switch between monthly and annual billing
Update their payment method

The pricing page FAQ says "You can switch at any time from your account settings" -- but no account settings page exists.

Minimum requirement before launch:

Add "Manage Subscription" link in the user dropdown menu
Route to Stripe Customer Portal via API call

Touchpoint 29: Password Reset

URL: https://sermonwise.ai/forgot-password and /update-password Component: churchwiseai-web/src/app/sermons/forgot-password/ and /update-password/

Should See:

Standard Supabase Auth password reset flow
Email with reset link
Update password form

Touchpoint 30: Account Deletion

FLAGGED FOR FOUNDER REVIEW:

No account deletion mechanism exists within the SermonWise app. The Supabase Auth user account is shared across all CWA properties. Deleting the account would affect SermonWise, CWA, and any other services using the same Supabase Auth.

Decision needed: Should SermonWise have its own "Delete Account" button? Or should users contact support? Consider GDPR/privacy requirements.

Gaps and Issues Summary

Issue	Severity	Status	Details
Sermon series planning not built	HIGH	NOT YET BUILT — REMOVE FROM PRICING (launch blocker)	Listed on pricing page as Pro feature, does not exist in codebase. Remove the claim immediately; backlog the feature.
No settings/billing page	HIGH	RESOLVED 2026-04-24	"Manage Subscription" button lives in `SermonAppHeader` for Pro users → POSTs `/api/sermons/portal` → Stripe billing portal session. Verified on re-stamp 2026-04-24.
No welcome email	MEDIUM	RESOLVED 2026-04-24 (FA-077)	`sendSermonWelcomeEmail()` (`src/lib/sermon-welcome-email.ts`) fires from `auth/callback` on first login for `app_source='sermon_starter'`. Sends branded welcome via Resend (SES fallback). Dedup stored in `user_metadata.welcome_email_sent_at`. MailerLite group sync (`SERMONWISE_USERS`) still runs for long-term newsletter nurture.
No payment failure handling	MEDIUM	NOT YET BUILT	No banner, no email when payment fails. Recommendation: add a `past_due` banner in SermonAppHeader + custom email.
No cancellation email	LOW	NOT YET BUILT	User gets no confirmation when they cancel. Recommendation: Stripe webhook -> MailerLite cancellation automation.
No account deletion	MEDIUM	NOT YET BUILT	No way to delete account from within the app. Decision needed: shared Supabase Auth with all CWA properties — support contact may be the right answer.
FAQ copy/reality mismatch	MEDIUM	NOT YET BUILT	FAQ says "switch from account settings" but no settings page exists. Fix: update FAQ copy until settings page is built.

Playwright Test Hints

// Touchpoint 1: Marketing page loads with features
test('marketing page shows 6 feature cards', async ({ page }) => {
  await page.goto('https://sermonwise.ai');
  await expect(page.getByText('17 Theological Traditions')).toBeVisible();
  await expect(page.getByText('Real Illustrations')).toBeVisible();
});

// Touchpoint 2: Pricing shows Free and Pro
test('pricing page shows Free and Pro tiers', async ({ page }) => {
  await page.goto('https://sermonwise.ai/pricing');
  await expect(page.getByText('Free')).toBeVisible();
  await expect(page.getByText('$19.95')).toBeVisible();
  await expect(page.getByText('Most Popular')).toBeVisible();
});

// Touchpoint 5: Signup page renders
test('signup page has create account form', async ({ page }) => {
  await page.goto('https://sermonwise.ai/signup');
  await expect(page.getByText('Create Your Account')).toBeVisible();
  await expect(page.getByText('Start generating sermon outlines for free')).toBeVisible();
});

// Touchpoint 7: Onboarding gate redirects
test('app redirects to onboarding without tradition set', async ({ page }) => {
  // Login as new user without tradition
  await page.goto('https://sermonwise.ai/app');
  // Should redirect to onboarding
  await expect(page).toHaveURL(/onboarding/);
});

// Touchpoint 8: Dashboard shows stats
test('dashboard shows 5 stat cards', async ({ page }) => {
  // Login as user with tradition set
  await page.goto('https://sermonwise.ai/app');
  await expect(page.getByText('Time Saved')).toBeVisible();
  await expect(page.getByText('remaining')).toBeVisible();
});

// Touchpoint 9: Header shows usage badge
test('header shows usage remaining', async ({ page }) => {
  await page.goto('https://sermonwise.ai/app');
  // Usage badge should show X/2 for free or X/15 for pro
  await expect(page.getByText(/\d+\/\d+/)).toBeVisible();
});

// Touchpoint 21: Cross promo banner visible
test('cross promo banner shows CWA link', async ({ page }) => {
  await page.goto('https://sermonwise.ai/app');
  await expect(page.getByText('Your AI ministry team goes beyond sermons')).toBeVisible();
});

How to Read This Spec​

User State Definition​

Free Tier​

Pro Tier​

A. Discovery & Marketing (Touchpoints 1--4)​

Touchpoint 1: Marketing Landing Page​

Should See:​

Should NOT See:​

CTA -> Destination:​

Touchpoint 2: Pricing Page​

Should See:​

Should NOT See:​

CTA -> Destination:​

RESOLVED — ACTION REQUIRED BEFORE LAUNCH:​

Touchpoint 3: SEO Landing Pages​

Should See:​

Touchpoint 4: Cross-Promotion from CWA/ITW​

Should See:​

B. Signup & Onboarding (Touchpoints 5--9)​

Touchpoint 5: Signup Page​

Should See:​

Should NOT See:​

CTA -> Destination:​

Touchpoint 6: Login Page​

Should See:​

Touchpoint 7: Onboarding Gate​

Should See (for Google OAuth users):​

Should NOT See:​

Behavior:​

CTA -> Destination:​

Touchpoint 8: First Dashboard Visit​

Should See:​

Should NOT See:​

Touchpoint 9: App Header (All Pages)​

Should See:​

C. Core Feature Experience (Touchpoints 10--17)​

Touchpoint 10: New Sermon Wizard -- Step 1 (Scripture)​

Should See:​

Should NOT See:​

Touchpoint 11: New Sermon Wizard -- Step 2 (Theological Lens)​

Should See:​

Touchpoint 12: New Sermon Wizard -- Step 3 (Preaching Method)​

Should See:​

Touchpoint 13: New Sermon Wizard -- Step 4 (Style + Generate)​

Should See:​

Free vs Pro difference:​

When usage limit reached (0 remaining):​

Touchpoint 14: Generated Sermon Outline​

Should See:​

Should NOT See:​

Touchpoint 15: Derivative Materials​

Should See:​

Free vs Pro:​

Touchpoint 16: Title Generator​

Should See:​

Free vs Pro:​

Touchpoint 17: Templates & Community​

Templates Should See:​

Community Should See:​

D. Dashboard Experience (Touchpoints 18--20)​

Touchpoint 18: Dashboard with Sermons​

Should See:​

All users (Free + Pro):​

Touchpoint 19: Usage Limit Reached (Free Tier)​

Should See:​

Should NOT See:​

Touchpoint 20: Usage Limit Reached (Pro Tier)​

Should See:​

E. Cross-Sell & Ecosystem (Touchpoints 21--22)​

Touchpoint 21: CWA Cross-Promotion Banner​

Should See:​

Should NOT See:​

Touchpoint 22: SermonWise Footer​

Should See:​

F. Lifecycle & Billing (Touchpoints 23--30)​

Touchpoint 23: Upgrade Flow​

Should See:​

Touchpoint 24: Stripe Checkout (Upgrade)​

Should See:​

Touchpoint 25: Payment Failed​

How to Read This Spec

User State Definition

Free Tier

Pro Tier

A. Discovery & Marketing (Touchpoints 1--4)

Touchpoint 1: Marketing Landing Page

Should See:

Should NOT See:

CTA -> Destination:

Touchpoint 2: Pricing Page

Should See:

Should NOT See:

CTA -> Destination:

RESOLVED — ACTION REQUIRED BEFORE LAUNCH:

Touchpoint 3: SEO Landing Pages

Should See:

Touchpoint 4: Cross-Promotion from CWA/ITW

Should See:

B. Signup & Onboarding (Touchpoints 5--9)

Touchpoint 5: Signup Page

Should See:

Should NOT See:

CTA -> Destination:

Touchpoint 6: Login Page

Should See:

Touchpoint 7: Onboarding Gate

Should See (for Google OAuth users):

Should NOT See:

Behavior:

CTA -> Destination:

Touchpoint 8: First Dashboard Visit

Should See:

Should NOT See:

Touchpoint 9: App Header (All Pages)

Should See:

C. Core Feature Experience (Touchpoints 10--17)

Touchpoint 10: New Sermon Wizard -- Step 1 (Scripture)

Should See:

Should NOT See:

Touchpoint 11: New Sermon Wizard -- Step 2 (Theological Lens)

Should See:

Touchpoint 12: New Sermon Wizard -- Step 3 (Preaching Method)

Should See:

Touchpoint 13: New Sermon Wizard -- Step 4 (Style + Generate)

Should See:

Free vs Pro difference:

When usage limit reached (0 remaining):

Touchpoint 14: Generated Sermon Outline

Should See:

Should NOT See:

Touchpoint 15: Derivative Materials

Should See:

Free vs Pro:

Touchpoint 16: Title Generator

Should See:

Free vs Pro:

Touchpoint 17: Templates & Community

Templates Should See:

Community Should See:

D. Dashboard Experience (Touchpoints 18--20)

Touchpoint 18: Dashboard with Sermons

Should See:

All users (Free + Pro):

Touchpoint 19: Usage Limit Reached (Free Tier)

Should See:

Should NOT See:

Touchpoint 20: Usage Limit Reached (Pro Tier)

Should See:

E. Cross-Sell & Ecosystem (Touchpoints 21--22)

Touchpoint 21: CWA Cross-Promotion Banner

Should See:

Should NOT See:

Touchpoint 22: SermonWise Footer

Should See:

F. Lifecycle & Billing (Touchpoints 23--30)

Touchpoint 23: Upgrade Flow

Should See:

Touchpoint 24: Stripe Checkout (Upgrade)

Should See:

Touchpoint 25: Payment Failed