ShareWiseAI Overview

AI-Powered Social Media for Churches & Ministries Stop juggling 5 apps. One dashboard for every platform.

ShareWiseAI is an AI-powered social media management SaaS that helps churches and ministries create, schedule, and publish content across 8 social platforms from a single dashboard. It leverages Claude for theology-aware AI generation, integrates with the ChurchWiseAI ecosystem (SermonWise sermons, ITW illustrations) for content repurposing, and enforces per-tier usage limits with Stripe billing.

Current State

Metric	Value
Status	Code-complete for MVP. NOT deployed to customers.
Marketing pages	Live at sharewiseai.com (hostname rewrite)
App pages	Built, behind "Coming Soon" waitlist on login/signup
Paying customers	0
Stripe products	Not yet created (launch blocker)
OAuth credentials	Not yet registered (launch blocker)
DB tables	Schema defined but not auto-created (launch blocker)
Build status	Passing (Vercel, main branch)

Product Identity

Field	Value
Brand	ShareWiseAI
Domain	sharewiseai.com
Tagline	AI-Powered Social Media for Churches & Ministries
Hook	Stop juggling 5 apps. One dashboard for every platform.
Codebase	churchwiseai-web (shared Next.js 16 app)
Deploy branch	`main` (Vercel)
Target audience	Church communications teams, solo pastors, ministry social managers

Architecture: Hostname Rewrite

ShareWiseAI does not have its own codebase. It lives inside churchwiseai-web and is served via a Next.js middleware hostname rewrite. The middleware intercepts all requests to sharewiseai.com and maps them into the /social route tree.

Middleware location: churchwiseai-web/src/middleware.ts (lines 82-98)

Rewrite Rules

sharewiseai.com/                -->  /social
sharewiseai.com/pricing         -->  /social/pricing
sharewiseai.com/login           -->  /social/login
sharewiseai.com/signup          -->  /social/signup
sharewiseai.com/app             -->  /social/app
sharewiseai.com/app/*           -->  /social/app/*
sharewiseai.com/_next/*         -->  pass through (static assets)
sharewiseai.com/api/social/*    -->  pass through (API routes)
sharewiseai.com/api/auth/*      -->  pass through (Supabase auth callbacks)

Static assets (images, fonts, etc.) and API routes are excluded from rewriting.

Pricing

Defined in churchwiseai-web/src/lib/social-pricing.ts.

Tier	Monthly	Annual	Platforms	Posts/mo	AI/mo	Analytics	Workspaces
Free	$0	$0	3	30	5	7 days	1
Pro	$19.95	$199.50/yr	5	150	50	30 days	1
Business	$49.95	$499.50/yr	8	Unlimited	Unlimited	90 days	1
Agency	$99.95	$999.50/yr	8	Unlimited	Unlimited	90 days	5

Billing Rules

Free tier: no credit card required, 3 platforms, 30 posts, 5 AI generations
Pro/Business/Agency: 14-day free trial on all paid tiers
Annual = pay for 10 months, get 12 (~17% savings)
Note: Annual pricing shown above is planned; Stripe products not yet created (product is Coming Soon). Monthly-only pricing is in PRICING.md.
Usage (posts_used_this_month, ai_used_this_month) resets monthly via usage-reset cron
Limits enforced by checkPostLimit(), checkAILimit(), checkPlatformLimit() in social-pricing.ts

Tier Feature Access

Feature	Free	Pro	Business	Agency
Compose & Schedule	Y	Y	Y	Y
Content Calendar	Y	Y	Y	Y
AI Generate	Y	Y	Y	Y
Content Library	-	Y	Y	Y
Repurpose Content	-	Y	Y	Y
Recurring Schedules	-	Y	Y	Y
Campaigns	-	Y	Y	Y
AI Strategy Advisor	-	-	Y	Y
Analytics Export	-	-	Y	Y
White-Label Reports	-	-	-	Y
Multi-Workspace	-	-	-	Y

Access gated by canAccessSocial(tier, feature) which maps features to minimum tier levels.

Supported Platforms

8 platforms configured in social-platforms.ts:

Platform	Max Text	Scheduling	Analytics	Notes
Facebook	63,206	Y	Y	Business + personal pages
Instagram	2,200	Y	Y	Requires image
LinkedIn	3,000	Y	Y	Org + personal profiles
YouTube	5,000	Y	Y	Video upload, description text
X / Twitter	280	N	N	No native scheduling API; server-side publish at scheduled time
Threads	500	N	Y	Limited API surface
Pinterest	500	Y	Y	Board-based, image/video
TikTok	300	N	N	Video only

Authentication

Three auth systems coexist (defined in social-auth.ts):

System	Header / Method	Use Case
Supabase Auth	Session cookie	SaaS users at /social/app/* (email/password + Google/GitHub OAuth)
Admin token	`x-admin-token` header	Church dashboard customers integrating from PewSearch admin
Internal property key	`x-property-key` + `x-property-id` headers	Cron jobs, internal automation (timing-safe HMAC comparison)

The resolveOwner() function checks each system in priority order and returns a SocialOwner discriminated union: { type: 'user'; userId }, { type: 'church'; churchId }, or { type: 'property'; propertyId }. All DB queries use ownerFilter() to scope data.

Brand Configuration

Defined in churchwiseai-web/src/lib/social-brand.ts:

name:      ShareWiseAI
domain:    sharewiseai.com
tagline:   AI-Powered Social Media for Churches & Ministries
colors:    navy #1B365D, gold #D4AF37, cream #FEFCF8 (shared with ChurchWiseAI)
nav:       Features, Pricing, Sign In
appNav:    Dashboard, Calendar, Compose, Library, Analytics, Campaigns, Platforms, Settings

Sitemap

Marketing Pages (public, indexed)

Path	Page
`/social`	Landing page (hero, features, platform logos, CTA)
`/social/pricing`	Pricing page (4 tiers, feature comparison)
`/social/login`	Sign in (Coming Soon stub)
`/social/signup`	Create account (Coming Soon stub)

App Pages (authenticated, noindex)

Path	Page
`/social/app`	Dashboard (post stats, upcoming scheduled, connected accounts)
`/social/app/compose`	Post composer with platform previews
`/social/app/calendar`	Content calendar with drag-and-drop
`/social/app/analytics`	Platform analytics (impressions, engagement, followers)
`/social/app/campaigns`	Campaign management (group posts by campaign)
`/social/app/platforms`	Connect/disconnect social accounts (OAuth)
`/social/app/settings`	Account settings, notification preferences
`/social/app/library`	Content library (stub)
`/social/app/ai-advisor`	AI strategy advisor (stub)

Competitive Positioning

ShareWiseAI competes with Buffer, Later, Hootsuite, and Sprout Social. Key differentiators:

Factor	ShareWiseAI	Competitors
Price	Free tier + $19.95 Pro	Buffer $6/channel, Hootsuite $99/mo, Sprout $249/mo
AI Generation	Built-in Claude-powered, theology-aware	Generic AI add-ons or none
Church Focus	Denomination-aware, integrates with SermonWise/ITW	Generic for all businesses
Repurposing	Blog/sermon/illustration to social post pipeline	Manual copy-paste
Ministry Calendar	Aligned to liturgical calendar + church events	Generic calendar

Launch Blockers

OAuth app credentials -- all 8 platform developer apps must be registered and approved
Stripe live products -- 3 price pairs (Pro/Business/Agency, monthly+annual) need creation
sharewiseai.com DNS -- must point to Vercel (currently unverified)
Supabase social_* tables -- schema defined in code but tables not yet created via migration
MailerLite / Resend integration -- email notifications for trial expiry, publish failures
Analytics sync logic -- cron exists but platform-specific fetch is partially stubbed

Current State​

Product Identity​

Architecture: Hostname Rewrite​

Rewrite Rules​

Pricing​

Billing Rules​

Tier Feature Access​

Supported Platforms​

Authentication​

Brand Configuration​

Sitemap​

Marketing Pages (public, indexed)​

App Pages (authenticated, noindex)​

Competitive Positioning​

Launch Blockers​

See Also​