Content: Accuracy Against Product Knowledge

  Property: ChurchWiseAI   Category: seo_compliance Tier: all Persona: content-marketer Touchpoint: marketing pages, product pages

Preconditions

• product_knowledge table populated with current facts
• Marketing pages refer to product features and pricing

Steps

#	Action	Expected Result
1	Verify pricing on website matches product_knowledge	All prices (Starter Chat $14.95, Pro Both $79.95, etc) match knowledge base exactly.
2	Verify feature claims match reality	Feature count (33 tools, 4 agents, etc) matches deployed code. No exaggerations.
3	Check product names are consistent	Chat, Voice, Care, etc. named consistently across all pages.
4	Verify no stale copy	No references to deprecated products (old Plan names, old pricing, removed features).
5	Check denomination count claim	If page claims '15 denominations', verify /ai-for actually lists 15.
6	Verify church count is accurate	Directory page claims correct number (218K+ visible churches). Matches pewsearch DB.
7	Check feature availability by tier	Starter doesn't claim Pro features. Suite claims all Pro features + more.
8	Verify no breaking product claims	No claims like 'never makes mistakes' or 'understands your theology perfectly' (overstatement).

Known Failure Modes

• Price mismatch — confuses customers, damages trust
• Stale copy — outdated features listed
• False feature claims — customer expectations unmet
• Overstatement — customer perceives as dishonest

References

• Playwright spec: e2e (content validation)
• Code files:
  • src/app/pricing/PricingGrid.tsx
  • src/app/page.tsx
  • src/app/chatbot/page.tsx
  • knowledge/data/product_knowledge (source of truth)

Notes

Audits marketing copy for accuracy against actual product. Stale copy is a leading cause of customer dissatisfaction — customer arrives with wrong expectations. This spec verifies marketing promises match reality: pricing, features, naming, availability. Run after every product change.